Led by award-winning home strategist Jilaire Soucy Wagner, Chez Jilaire guides homeowners through one of life's most emotional investments: building a home that reflects how they truly live. We partnered with Chez Jilaire to create a refined brand identity and Showit website that translated decades of expertise into an elevated digital experience designed to inspire confidence and connection.
Chez Jilaire
Project Brief:
After years of helping families navigate the complexities of custom home builds, Jilaire was ready for a brand presence that reflected the depth of her expertise and the highly personalized experience she provides. Our goal was to create a refined identity and digital experience that felt timeless, sophisticated, and deeply intentional, positioning Chez Jilaire as both a trusted expert and respected authority for homeowners preparing to build their forever home.
Drawing inspiration from the homes Jilaire is known for creating, the visual direction embraced classic architectural details, layered textures, and understated elegance. Refined typography paired with editorial imagery resulted in a brand and website experience that feels both aspirational and approachable, building trust, instilling confidence, and allowing prospective clients to immediately understand the value of having an expert by their side.
Project Scope:
Brand Identity Design
Custom Showit Website Design
Creative Direction
Brand Development Design
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The kind people remember. The kind you're proud to send. The kind that reflects the expertise you've spent years refining.